Hicare, india’s leading Pest Management and Home Cleaning brand, has entered into a partnership with Swedish firm Blueair to launch air purifiers which will be sold through direct-to-home business model across 200 markets.
Hicare will sell the Blueair purifiers priced upwards of Rs. 24,990 and will provide advice on selection of the model, installation and also cater to service.
Girish Bapat, Blueair Director, West and South Asia Region, said “Blueair has identified India as a key market for the brand with rising awareness about good and healthy living. Additionally, Hicare’s vast reach across 200 plus cities and trained personnel makes them the choicest partner for us in the country.”
Hicare CEO Himanshu Chakrawarti said, “the company been consumer driven, expects to gain significant share of the air purifier market. We have plans to introduce Blueair air purifiers first in leading metro cities and then would take it pan India.”
Air pollution is a gargantuan problem both on a local and global scale. There is no doubt that large parts of both rural and urban India are exposed to some of the highest pollutant levels in the world. According to a recently published Greenpeace India, nearly 1.2 million deaths in India are caused by air pollution every year, which resulted in economic losses to the tune of 3% of the country’s gross domestic product (GDP).
Sold in over 60 countries around the world, Blueair delivers home and office users more clean indoor air for enhanced user health and wellbeing faster than any competing air purifier thanks to its commitment to quality, energy efficiency and environmental care. A Blueair air purifier works efficiently, silently to remove 99.97% of allergens, asthma triggers, viruses, bacteria and other airborne pollutants.
HICARE since 2004, is India’s leading provider for residential and commercial pest control for domestic pests, mosquitoes, termites, bird netting, professional home cleaning and commercial pest control service. We take pride in the fact that no one knows pests the way we do. HICARE is also a formidable player in the home hygiene space, providing professional home cleaning solution. Our trained technicians use only the latest technology and techniques. What’s more, they are background verified so your home is in safe hands. With reach and strength in over 200 cities across India, HICARE network is unparalleled, when compared with its peers. HICARE’s innovative approach and safe advanced technology enables long-lasting elimination of pests from home, or any commercial premises. HICARE is India’s only HACCP Certified Pest Service Provider, with strict enforcement of company guidelines for pest control ensures all government regulations and licensing controls are adhered to. HICARE respects nature and life and offers complete safety for your entire family, children, elders and pets. With a dedicated 12×7 call center, HICARE is generally regarded the most easy to reach by its customers.