A recently released study by Mumbai-based TRA Research has ranked Nataraj as India’s Most Trusted Brand for 2017 in the category of Stationery.
As per findings of The Brand Trust Report 2017, Nataraj has managed to secure the 1st rank among the stationery brands and 69th position amongst top 1000 Most Trusted Brands in India. In all, 1000 brands were grouped across 292 categories to make it to India’s Most Trusted Brands’ list.
The study involved 18,000 hours of fieldwork covering 2,505 consumer-influencers across 16 Indian cities and generated nearly 5 million data-points and 11,000 unique brands from which the top 1000 brands have been listed in this year’s report.
Mrs. Ann Marie Thomas -Brand Manager, Nataraj adds to this finding- “Consumers’ trust is reflected by the relationship a brand shares with its users. Building trust is a tedious task which Nataraj has successfully achieved with its impeccable consumer orientation and product quality over 5 decades. Nataraj is now available in over 40 countries, and market leader in many.”