CaratLane – A Tanishq partnership, launched new store at Inorbit Mall, Vashi

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Vashi has many loyal customers who have always considered CaratLane as their go-to
jewellery brand and love the designs. The addition of a store to the city is an added
bonus for those who also love to browse and try-on jewellery before they buy. The new
store is perfectly situated at Inorbit Mall, which is one of the most prominent shopping
hubs of the city. With people hailing from all over Vashi to shop in the mall, there could
be no betterCaratLane – A Tanishq Partnership, India’s leading omni channel
jeweller has launched its 8th store in Mumbai, in the fast-moving suburban area of
Vashi. CaratLane’s retail expansion has been accelerated throughout the year, and with
the launch of this store, the brand now has 18 stores in the western region of the
country, and 82 stores across India. location for this new outlet.



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Speaking on the occasion, Mithun Sacheti, the Founder and CEO of CaratLane said, “We
are proud to launch our 1st store in Vashi. With this store, we should be able to reach out
to all our customers who have been eagerly waiting for a CaratLane store, nearer to

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“The speciality of this store is a virtual try-on mirror, an extremely helpful team of
jewellery experts and a very unique spin on the traditional Indian jewellery stores. To the
women out there who are always on the lookout for modern, fun, and contemporary
jewellery – we welcome you to our Vashi store and hope to see you here soon!” – added
Mrs Surabhi Singh, a CaratLane customer from Vashi says “It’s great that a CaratLane
store is now in Vashi, that too at a place where I love to shop! I have always been a fan
of the vast range of beautiful designs which are available at such affordable prices.”
“CaratLane is a brand that is able to cater to a vast audience since it has designs
starting from as low as Rs. 5000. We are excited to welcome our Vashi shoppers, and
we are offering a Flat 20% off on Diamond Prices of all Diamond Designs, for a limited
period.” added Atul Sinha, SVP- Retail, CaratLane who was present at the launch.
For a brand that’s on a mission to democratise access to beautiful jewellery in India, the
launch of this store is yet another step forward in that direction.
Store Address:

Unit No: F-7A, Inorbit Mall, Vashi,
Navi Mumbai, Maharashtra 400703
Store Timings: 11:00 AM to 9:30 PM
Contact No: 07900139000

CaratLane – a Tanishq Partnership, India’s first omnichannel jewellery brand was
founded in 2008, by Mithun Sacheti and Srinivasa Gopalan, with a simple but
courageous objective – to make beautiful jewellery accessible, affordable and forever
wearable. All CaratLane collections draw design inspiration from a strong historical
legacy and interpret them in a modern theme. With the new-age woman as a muse, the
design philosophy at CaratLane is to make jewellery which makes the wearer ‘feel’
beautiful, and draws out her compelling individuality, inner confidence and self-esteem.
With a strategic investment from Titan Company Limited, CaratLane is now partners
with India’s largest retail jeweller, Tanishq. The partnership aims to work towards a
common mission – to offer customers beautiful jewellery and a distinctive shopping
experience that fits today’s values and lifestyles – enabling CaratLane to grow as India’s
21st-century jewellery brand.
CaratLane is also known for its signature jewellery-buying experience across all
platforms. Along with the website, which is India’s largest online jewellery destination,
CaratLane now has 82 brand stores across the country. The stores bring a seamless
jewellery buying experience with access to all jewellery, along with Magic Mirrors for
virtual try-on. CaratLane also pioneered a unique Try@Home feature for jewellery buyers
in the country, where customers can book an appointment to get their desired jewellery
delivered at their doorsteps and try them at their comfort, with no obligation to buy.
Furthermore, CaratLane also launched a revolutionary virtual try-on app – the Perfect
Look App – which enables jewellery buyers to try multiple pieces literally without having
to physically wear them.
Facilitating the diamond-buying experience in India, CaratLane stores also include a
Solitaire Lounge personalised with a highly skilled team to assist diamond buyers to find
the perfect solitaire. CaratLane diamond consultants are also available 24×7 at toll-free
number 1-800-102-0103.
To know more about CaratLane:

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